Version: 1.0 Published: August 2023

Danhydra uses cookies to provide the best possible service to the users and to improve your experience of our website, including ensuring functionality, generating usage statistics, remembering your preferences, and optimizing our advertising on social media.

Our marketing privacy policy describes how we use the personal data that our cookies collect and how we store the date when you visit our website.

This Cookie Policy applies to the following web domain (hereafter referred to as ‘website’).

Owner and contact information:

This cookie policy is conducted and provided to you by:

Danhydra A/S (“Danhydra or “we”, “us”, “our”).

Danhydra A/S

Lollandsvej 2

DK-7400 Herning, Denmark

Business registration number 33595344

In case of questions about this Cookie Policy, please send an email to

This policy covers Danhydra A/S and its subsidiaries ‘Danhydra Inc’, ‘Danhydra GmbH’, ‘Danhydra Tool Solutions S.L.’, ‘Danhydra India’, and ‘Danhydra PTY LTD’.

What is a cookie?

Our website uses “cookies”. A cookie is a data/text file that a website stores on your IT equipment such as your computer, tablet, or smartphone. The object is to recognize your IT equipment, and your settings and thus observe how you use the website for statistic purposes and to target advertisement.

Today, almost all websites use cookies. In many cases, cookies are required to provide the correct standard of service at the website. If you delete or block cookies the ads will become less relevant to you and in some cases, the website will not allow you access to all content.

A cookie does not spread any computer virus or other harmful programs or code.

Some cookies are stored on your device only as long as you have your browser open (session cookies). Other cookies are stored on your device for a longer period (persistent cookies). When you return to a website, the cookie is automatically renewed.

Cookies from parties other than the one owning the website can be stored on your device (third-party cookies). These may be cookies with ordinary contents, but also analysis tools and embedded comment fields.

Our use of cookies and tracking technologies

We and our service providers use internet server logs, cookies, tags, SDKs, tracking pixels, and other similar tracking technologies (collectively referred to as ‘cookies’).
We use these technologies to offer you a more tailored experience in the future, by understanding and remembering your browsing preferences.

The list below explains the cookies we use:

• A web server log is a file where website activity is stored.

• An SDK is a set of tools and/or code that we embed in our applications and software to allow third parties to collect information about how users interact with the Services.

• A cookie is a small text file that is placed on your computer or mobile device when you visit a site, that enables us to: (i) recognize your computer; (ii) store your preferences and settings; (iii) understand the web pages of the Services you have visited; (iv), enhance your user experience by delivering and measuring the effectiveness of content and advertising tailored to your interests; (v) perform searches and analytics; and (vi) assist with security and administrative functions. Some cookies are placed in your browser cache.

• Tracking pixels (sometimes referred to as web beacons or clear GIFs) are tiny electronic tags with a unique identifier embedded in websites, online ads, and/or emails that are designed to: (1) collect usage information like ad impressions or clicks and email open rates; (2) measure the popularity of the Services and associated advertising; and (3) access user cookies.

As we adopt additional technologies, we may also gather information through other methods in compliance with this Cookie Policy.

Online analytics and advertising

We do not use any of the cookies described below, without your explicit consent.

Analytics of data

We may use third-party web analytics on our services to collect and analyze usage information through cookies and similar tools; engage in auditing, research, or reporting; assist with fraud prevention; and provide certain features to you.

If you receive an email from us, we may use certain analytics tools, such as clear GIFs to capture data such as when you open our message or click on any links or banners our email contains. This data allows us to gauge the effectiveness of our communications and marketing campaigns.

Online advertising (social media)

We may use integrated third-party advertising technologies that allow for the delivery of relevant content and advertising. The ads may be based on various factors such as the content of the page you are visiting, the information you enter such as your age and gender, your searches, demographic data, user-generated content, and other information we collect from you.

We use certain social media, i.e., LinkedIn and YouTube to connect with our customers and potential customers and promote our marketing efforts. If you have been “liking” our company page on social media or have been in contact with us through this, we inevitably process your data. For this purpose, we only process personal data about your name, position, company, and e-mail, as well as any information about your product preference if it appears from the context.

We have a so-called joint data responsibility with the social media we use, as we both process your data for our purposes. You can read more about the social media’s processing of your data in the following:

You can read more about LinkedIn’s processing of your data here and shared data responsibility here.

YouTube’s (Google’s) processing of your data here.

Website usage

In connection with the general operation of our website, we collect personal data about you via cookies to improve the website’s appearance and user experience, as well as to compile statistics. The information we collect via cookies includes your IP address, browser type, device (type, version, operating system, etc.), and user behavior, including page views, product inquiries, and clicks.

We only collect your data if you have given your consent to this. You can withdraw your consent at any time in your browser settings.

On our website, we also have integrated plugins from social media, through which they have the opportunity to collect data about you if you have given your consent to this.
In this connection, we have joint data responsibility with each media. We use integrated plugins from LinkedIn and YouTube.

Via our website, you have the opportunity to contact us via our contact forms.
The information we process about you in our contact form is deleted continuously and no later than 5 years after the last contact.
In this connection, we also process your data. The information we process is name, telephone number, and e-mail address. The legal basis for this processing is GDDPR art. 6(1)(a):

Article 6(1)(a) confirms that the consent of the data subject must be given for “one or more specific” purposes and that a data subject has a choice about each of them.

Cookie consent

Consent to collect cookies: We will place cookies only when you have given your consent. Acceptance of all cookies is entirely voluntary. You should be aware, however, that there may be some features on our website that may not be available if you choose not to accept cookies.

You are free to withdraw your consent at any time by writing to
If you choose to do so, the relevant cookies will automatically be blocked in your browser. You do not need to make any changes to your browser settings. If you choose withdrawal of your consent, it will not affect the lawfulness of the consent-based placing of cookies on your IT equipment before the withdrawal.

Your consent applies to the following:

Cookie expiration
How long cookies are saved on your device can vary however the cookies will not be kept for a longer period than 12 months. The time when they are scheduled to expire is calculated from the last date you visited the website. When cookies expire, they are automatically deleted.

You can read more about your rights and storage of personal data in our privacy policy.

Deleting policy

If you opt out and withdraw your consent the following procedures will take place.

We will ensure that you will be deleted in our data hubs such as our customer relationship management system, third-party tool Hubspot, and ERP system